Lead prioritization for contractors

Call back the $12,000 job before the $150 one.

You can't answer every call from a crawl space. NextCue reads calls, texts, and contact-form inquiries for urgency, intent, potential value, and fit—then tells you what deserves your attention first.

Book a Free Lead Audit30 minutes · Bring a real inquiry · No obligation
HVAC technician at work

NEW INQUIRY

No AC — 92° inside

96/ 100
HIGH PRIORITY
Urgency
Immediate
Intent
Ready to hire
Potential Value
High
Fit
Strong

Why Same-day need · Essential system outage · Strong buying intent · High potential value

Recommended action: Call immediately

Plumber working beneath a sink

Real jobs don't wait

You can't answer every call. You can't afford the wrong callback.

You're on a roof, under a sink, or in a crawl space. Your phone lights up. Is it a $150 repair or a $12,000 system replacement? You won't know until you call back—and by then somebody else may have picked up.

NextCue helps you see which one deserves your attention first.

Try it

See how NextCue reads a lead.

Choose a sample inquiry. NextCue identifies what came in, what matters, and what you should do next.

Our AC stopped working this afternoon. It's 92° inside and we need someone today.

Synthetic test scenarios. No customer data.

96/ 100
HIGH PRIORITY
Urgency
Immediate
Intent
Ready to hire
Potential Value
High
Fit
Strong

Why Same-day need · Essential system outage · Strong buying intent · High potential value

Recommended action: Call immediately

HIGH PRIORITY, 96. Recommended action: Call immediately.

Clear enough to act on

Know what happened without digging through the lead.

NextCue turns the inquiry into a clear recommendation: what they need, how urgent it is, why it matters, and what to do next.

NEXTCUE · High-priority lead

No AC — 92° inside

96/ 100
HIGH PRIORITY
Urgency
Immediate
Intent
Ready to hire
Potential Value
High
Fit
Strong

Why Same-day need · Essential system outage · Strong buying intent · High potential value

Recommended action: Call immediately

Example output from a synthetic test scenario.

Built for trades that live by the phone

Different work. Same decision.

What deserves my attention first?

HVAC
96/ 100
HIGH PRIORITY
Urgency
Immediate
Intent
Ready to hire
Potential Value
High
Fit
Strong

Why Same-day need · Essential system outage · Strong buying intent · High potential value

Recommended action: Call immediately

A no-cool emergency shouldn't sit behind a routine tune-up.

These are sample scenarios. Your actual NextCue priorities are configured around your business.

Why NextCue

Built around how you decide what's a good job.

Your rules, not ours. What makes a job worth chasing depends on your business.

Set up for you. We connect NextCue to the calls, texts, and contact forms you already receive.

Fits what you have. Keep your phone, your CRM, and your process.

Built with you. Founding contractors work directly with the person building the product.

A decision layer, not another inbox.

The goal isn't more leads on a screen. It's better decisions about the leads you already have.

People planning a project
Contractor checking a phone in the field

Built for the field

The work doesn't stop because the phone rang.

You're moving, driving, diagnosing, installing, repairing, and talking to customers. NextCue keeps the important inquiry from getting buried while the day keeps moving.

Founding Contractor Program

$250 to get started. $99/month after that.

Your first three months of maintenance are included.

See Pricing Book a Free Lead Audit

Don't guess at the next callback

The next good job may already be calling.

Bring one real inquiry from your business. We'll show you what NextCue sees, how it would prioritize it, and what it would recommend.

Book a Free Lead Audit